Famous Music / Paramount Pictures
Marketing Campaigns
Famous Music, the worldwide music publishing division of Paramount Pictures, asked Bello Design to create numerous print ad campaigns. One of the first campaigns launched was successful in rebranding Famous Music to reach a younger audience. Subsequent campaigns often included congratulatory ads for their Grammy nominees. Since the g-clef was a key element of the Famous Music logo, a conscious decision was made to prominently feature it in the ads as further brand recognition.
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